Digital Marketing Specialist (Remote)

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<p><strong>About Thrust Aviation</strong></p><p>Thrust Aviation is a U.S.-based private aviation company offering on-demand private jet charter, aircraft management, and aircraft sales. Since 2019, we’ve built a reputation for exceptional service, transparent pricing, and operational excellence. As we grow, we’re building a dedicated in-house marketing team to enhance campaign performance, improve brand consistency, and scale lead generation.</p><p><strong>About the Role</strong></p><p>We’re looking for a technically skilled Digital Marketing Specialist to take full ownership of outbound email marketing, CRM automation, and digital ad execution.</p><p>This is a hands-on execution role — perfect for someone who loves building campaigns, testing strategies, and seeing results.<br>While this is not a leadership role at this stage, we welcome candidates who are ambitious and may be interested in growing into larger roles as the team expands. You’ll be our first full-time marketing hire in Colombia and play a key role in laying the foundation for future growth.<br>Experience with the U.S. market is required.</p><hr><p><strong>Key Responsibilities</strong></p><p><strong>Cold Email & Lead Generation</strong><br>•Build and manage cold outreach campaigns using tools like Instantly, Smartlead, or Lemlist.<br>•Manage inbox rotation, domain warm-up, sending infrastructure, and A/B testing.<br>•Handle list enrichment and monitor replies to identify quality leads.</p><p><strong>CRM & Email Marketing</strong><br>•Build email automations and nurturing sequences in GoHighLevel or similar platforms.<br>•Segment, clean, and manage contact lists to maximize engagement and deliverability.<br>•Create and send newsletters and announcements to existing leads and clients.</p><p><strong>Paid Advertising</strong><br>•Execute and manage paid media campaigns across Meta and Google Ads.<br>•Monitor CPL, CTR, ROAS, and make ongoing optimizations based on performance.<br>•Collaborate with internal stakeholders and external designers for creatives and landing pages.</p><p><strong>Reporting & Performance</strong><br>•Track and report on campaign performance weekly with actionable insights.<br>•Maintain high deliverability and engagement rates across all outbound communications.</p><hr><p><strong>Qualifications</strong></p><p>•2–4 years of hands-on digital marketing experience, focused on lead generation.<br>•Experience running cold email campaigns with tools like Instantly or Lemlist.<br>•Proficiency with CRMs such as GoHighLevel, ActiveCampaign, or HubSpot.<br>•Experience with Google Ads, Facebook/Instagram Ads, and basic funnel strategy.<br>•Fluent in English — excellent written and verbal communication required.<br>•Self-starter with strong attention to detail and problem-solving skills.</p><ul></ul><p><strong>Preferred  (Not Required)</strong></p><p>•Experience in high-ticket or U.S.-based service businesses.<br>•Familiarity with private aviation, luxury travel, or concierge services.<br>•Working knowledge of Canva, Adobe, or Figma.<br>•Basic HTML/CSS for email formatting.<br><br>Experience in the private aviation, luxury services, or high-ticket sales industries.<br>Strong understanding of sales automation tools, AI-driven analytics, and lead generation</p><hr><p><strong>This role is ideal for someone who:</strong><br>•Wants to roll up their sleeves and do high-quality marketing work<br>•Enjoys performance-based, execution-driven environments<br>•May have leadership potential — but is excited to earn that through results over timeThis role is not a fit for someone seeking to immediately manage others or avoid hands-on execution.</p><hr><p><strong>Why Work With Us</strong><br>•Full ownership of your work — your impact is direct and measurable.<br>•Be part of a fast-growing team where your role and tools evolve with performance.<br>•Collaborate directly with the CEO and make meaningful contributions to growth.<br>•Competitive compensation and long-term potential within the company.</p>

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1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

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With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

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6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

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10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...